PJH’s Bathrooms to Love brand has launched its Autumn/Winter Collection, including almost 100 new product additions, and supported, as always, with a suite of retailer sales and service benefits.
Kim Cooper, PJH’s Head of Marketing & Product commented: “We are committed in continually investing and developing our Bathrooms to Love brand by delivering regular on-trend product launches, backed with a package of customer support to help promote sales. Ongoing customer feedback plays a vital role in the evolution of the brand. We continue to collaborate with our retailer partners to drive the brand forwards with the common goal of aiming to help make our customers’ businesses a success.”
Product-wise, a host of fresh new designs span the furniture, showering and mirror categories with a continued influence from the biophilic ‘natural’ trend – exploring beautiful combinations of contrasting materials, textures, colours and metallic accents.
Highlights include a new range of Fluted Glass Wetrooms, new Brushed Brass finishes to the RefleXion Classix Enclosure, Bath Screen and Shower Tray Waste categories, as well as a new range of foldable Shower Seats. The furniture range welcomes some Oak-effect finishes with modular families, Volta and Venosa, and stylish LED Mirrored Cabinets and LED Cosmetic Mirrors join the Mirror collection.
The launches will be supported with a refreshed platform of retailer sales tools, including an updated Virtual Showroom, new product QR codes (giving access to Augmented Reality), engaging new product videos, POS and great display deals. The Bathrooms to Love social media campaign is also gaining momentum, inspiring and engaging with yet more followers, with all routes leading to the ‘Showroom Finder’. And the Bathrooms to Love consumer website has had a major overhaul to provide a much enhanced and immersive shopping experience – more to be revealed soon!
For more information on any other beautiful bathrooms to love inspirations, please visit bathrooms to love site.
